Most infographics and articles will discuss the three main social media recruiting channels: Facebook, LinkedIn and Twitter; but what if a recruiter wants to take the road less traveled? Though most social media recruiting will be done through these social powerhouses, there are still other channels out there to source talent. One of the sites a recruiter can turn to is the infamous Reddit.
Reddit, the “front page of the internet”, is a website where users go to submit content (cat pictures and memes) that is then voted on by other users. Popular posts are voted up through the site’s ranks until they reach the Front Page, while other posts are down-voted into the darkness of the internet. One of the reasons Reddit has grown so popular is their use of separate pages based on interests known as “subreddits”. Subreddits are seemingly infinite and and are limited only by a user’s imagination; ranging from everyday news to live interviews all the way to the NSFW (not safe for work). Although some may say that the Reddit community doesn’t offer much in terms of a strong workforce, as someone who frequents the site I can say with conviction that everyone who uses Reddit has something unique to offer a company.
The use of subreddits proves to be very valuable for recruiters. It allows them to easier target the employees that they are looking to hire. We wanted to draw attention to two of the subreddits that would be particularly beneficial for recruiters: /r/forhire and /r/internships. /r/forhire is Reddit’s version of a job board. Users can either post as someone who is seeking employment, or as someone who is seeking employees. Posts generally contain a summary of the position or a user’s elevator pitch, and if they catch interest more contact is made later. And since Reddit is such a diverse community, there seems to be a job for everyone.
A great aspect of this page is that people using it can drill down to certain locations as well. If I want to find some great job candidates in the Windy City, all i’d have to do is type in the subreddit /r/chicagoforhire.
Another great resource for recruiters is the subreddit /r/internships; because, as we all know, interns are the backbone of a good company (ahem). /r/internships provides a place for both recruiters as well as interns to go and find the right match for them. This subreddit provides both paid and unpaid internships, and in the case of unpaid internships even details the US laws regarding them.
So whatever type of employee you are looking for, whether it’s full-time, part-time or temporary, try not to rule any sites out based on what you may have heard. Reddit could turn out to be the place where you find your best hire yet.